Creative Stratgey ········· Rah Ray
Art Director/Social Media Creative ·········(Me)
Art Director/Social Media Creative ········· Ayanna Wallace
Art Director/Social Media Creative ·········(Me)
Art Director/Social Media Creative ········· Ayanna Wallace
CHRISTINNA O
Christinna O, a Philadelphia-based artist, has partnered with Still Human to develop a comprehensive social media strategy and creative rollout for her latest single, "Again". This collaboration entails Still Human's expertise in creative video editing to produce visually compelling content that aligns with the tone and message of the song. Additionally, Still Human is tasked with crafting an effective Instagram strategy tailored to Christinna O's brand, ensuring a strategic and impactful introduction of her new single to her audience. Through this collaboration, the aim is to enhance Christinna O's presence within the music industry while effectively engaging her fanbase.
CHRISTINNA O
“POEM” VIDEO ASSET
CHRISTINNA O
“SOCIAL ROLLOUT STRATEGY”
For Christinna O's Instagram rollout strategy, we wanted to create a vibe that felt personal and authentic, while also building anticipation for her new single, "Again". So, we came up with a mix of content that included moodboards to set the mood, personal thoughts and poems to give fans a glimpse into Christinna's creative process, old photos from her archives to tell a bit of her story, and sneak peek still images from "Again". It was all about inviting her followers into her world, sparking conversation, and getting everyone hyped up for the big release.
CHRISTINNA O
BTS for “Again”
